Is content marketing a crucial part of your online strategy? Then I have no doubt that you use WordPress for your blog. Whether you have a typical business blog, or write engaging articles for your site or both, WordPress will undoubtedly help you develop, organise and promote your content.
WordPress and blogging are like a match made in heaven which can be further enhanced by some incredible plugins that can make your content marketing efforts much easier and effective.
Here are a few plugins that can boost your efficiency and help you fully optimise your content-
Optimizely
Optimizely is an exceptional WordPress plugin that enables you to use A/B testing for your website and blog. This powerful plugin has a bright and easy to use user interface. It can help you to find out if a different CTA would increase sales or if a modified headline can improve your blog. Optimizely is surely a vital part of your WordPress blog.
Editorial Calenda
Editorial Calendar is another useful WordPress plugin that offers you a calendar overview for various blog posts listed on your WordPress website. You will be able to exhibit all of your ideas for future content in a clever calendar scheduled beforehand. This can help you keep a tab on what has been done, when it has been done and what needs to be done.
Inbound Writer
This powerful tool helps you to create search engine friendly and relevant content. This plugin is highly useful for those who have a hard time optimising their content. Inbound Writer helps you to research your topic for you and offers suggestions for phrases that you should include. Hence you will be able to create more discoverable, interesting and sharable content easily.
Scribe
Scribe, created by Copyblogger, has been specifically developed for online content creation. With this plugin, you can conduct in-depth research and find out about the different opportunities in content marketing in the search industry. Scribe makes sure that your writing tone and style is aligned with your site by analysing your content.
Flare
After you have developed, published and optimised your content, Flare can help to make your content more sharable across different social mediums. It also allows you to create a community of followers for both your content and your business. It adds non-intrusive yet visible sharing buttons on your website/blog and connects your blog posts with social networks.
Contextly
This excellent plugin helps in suggesting other content once your readers are done with a specific post. It will keep your audience engaged and encourage them to spend more time on your blog by recommending other related content written by you. It adds links to most popular content and related content created by you and present them to the reader.
